China Douyin Statistics 2025 | Douyin Active Users

Douyin in China 2025

In 2025, Douyin, the Chinese version of TikTok developed by ByteDance, reached an impressive 766.5 million monthly active users in China. This figure underscores Douyin’s massive penetration across the country’s internet population, cementing its position as one of the most influential and widely used mobile apps in the nation. With China’s total internet user base estimated at just over 1 billion, Douyin’s reach suggests that more than three out of every four internet users in the country are active on the platform every month.

This level of engagement highlights Douyin’s role not just as a short-form video platform, but as a powerful digital ecosystem encompassing entertainment, e-commerce, live streaming, education, and brand marketing. The app’s integration with China’s fast-evolving digital economy has made it a daily habit for hundreds of millions, influencing trends in fashion, music, food, and consumer behavior. As it continues to innovate with AI-powered content recommendations and social commerce tools, Douyin remains a central player in China’s mobile-first internet landscape in 2025.

China Douyin Statistics 2025

In 2025, Douyin remained a digital powerhouse in China, securing the top spot for monthly active users with 766.5 million users, reflecting its unparalleled dominance in the mobile ecosystem. It also ranked 1st in total consumer spend, indicating the platform’s strong monetization via e-commerce, virtual gifts, and live streaming commerce. With 83% of China’s internet users active on Douyin, the app continues to be deeply embedded in the daily lives of users across various age groups and cities.

Despite already having a massive user base, Douyin still managed to be the 7th most downloaded app, showcasing its continued appeal to new users. In terms of user preference, 29.3% of social media users in China cited Douyin as their favourite platform, placing it 2nd overall in popularity. These figures underscore how ByteDance’s flagship app has grown far beyond entertainment—serving as a key player in commerce, culture, and communication within China’s digital landscape.

Douyin Users in China – 2025

In 2025, Douyin, the short video platform developed by ByteDance, reported 766.5 million monthly active users in China. This massive number reflects the platform’s dominant position in the country’s digital media ecosystem, representing a substantial portion of China’s internet user base. As one of the most actively used mobile apps in China, Douyin continues to shape entertainment, commerce, and even public discourse.

Despite the enormous monthly active user base, data shows that only 9.4% of China’s total population are daily active users (DAU). This indicates that while a very large number of people use the app at least monthly, the portion engaging with it daily is more limited. This gap between monthly and daily activity may reflect more casual usage habits, varying content consumption preferences, or competition from other platforms like WeChat, Bilibili, or Kuaishou. Nonetheless, even at 9.4%, Douyin commands daily attention from tens of millions of users—solidifying its place as a crucial part of the country’s mobile-first internet culture.

Douyin User Demographics by Gender – China 2025

As of 2025, Douyin’s user demographics in China reflect a slight female majority, with 52% of its 766.5 million monthly active users identifying as female. This translates to approximately 398.6 million female users, indicating the platform’s strong appeal to women—especially as Douyin features content on lifestyle, fashion, beauty, and family topics, which tend to resonate with a female audience.

On the other hand, male users account for 48%, or approximately 367.9 million of the monthly active user base. The balanced gender distribution suggests that Douyin successfully caters to a wide audience with its diverse content ecosystem. From tech and gaming to fitness and business advice, the platform remains inclusive across genders, which reinforces its status as one of China’s most influential digital platforms.

Disclaimer: The data research report we present here is based on information found from various sources. We are not liable for any financial loss, errors, or damages of any kind that may result from the use of the information herein. We acknowledge that though we try to report accurately, we cannot verify the absolute facts of everything that has been represented.